To charge or not to charge

摘要

The free-versus-paid debate within b-to-b media probably won't be resolved anytime soon. It will evolve, just as surely as the delivery of business information via electronic devices. Amid a recovering yet still sickly economy, b-to-b publishers are first checking closely with their customers before making any significant moves to expand their products and services online.rnALM's Real Estate Media Group, for example, recently pulled the trigger on a paid model with the October debut of Distressed Assets Investor (DAI), an online publication targeting commercial real estate professionals engaged in the buying and selling of troubled assets. (The move was made soon after AIM announced that it had separated from Incisive Media in a debt-for-equity restructuring.)