Victorian PICAs shift focus to align with national awards

摘要

Printing Industries has revamped its Victorian PICA awards with a new look and new range of categories in order shift the focus from economics to excellence. The move will more closely align its categories and awards with the National Print Awards competition.rnCommenting on the change, Trevor Hone, chairman of PICA Victoria says, "In the day to day world of producing commercial quality - saleable jobs - and trying to squeeze some margin out of it, it's easy to lose sight of the craft involved in printing."