Triple Play Shaping Up for a Grand Slam

摘要

For decades, the ruling patriarch of voice service was the local telephone carrier, and an iron curtain separated the stepchildren of broadcast video at the cable company. It remained a simple yet easy to understand relationship. With the advent of broadband service to the home, the picture has muddied itself and morphed into a myriad of choices for the consumer. Triple-play services—the collectively labeled mix of voice, video, and data— usher in a new era of subscriber options to realize intelligent telephony and video over the same pipes that previously supplied one or the other. And carriers from all walks and circles are starting to plan for the war of consumer mindshare.