基于SWOT分析的鄂西北国际医疗旅游发展战略研究

摘要

在探讨国际医疗旅游意义及总结国际经验基础上,应用SWOT方法对鄂西北国际医疗旅游发展进行战略分析,提出了应对战略和政策建议.%On the basis of exploring the significance of international medical tourism and summarizing the international experience, the developing strategy of international medical tourism in north-western Hubei were analyzed by SWOT method, and then the corresponding strategies and policy recommendations were proposed.