探西宁老年旅游市场发展策略

摘要

庞大的老年消费群体是西宁旅游市场的一个重要的组成部分，这一消费群体的旅游消费能力在不断增强，他们的旅游消费需求也日趋强烈，这些因素决定了西宁市老年旅游市场巨大的潜力。文章分析了西宁老年旅游市场发展条件和现存问题，探讨了西宁市老年旅游市场的发展策略。%The huge elderly consumers are an important part of Xi'ning tourism market. The increasing tourism consuming ability and the tourism consumption demand determine the great potential of aged tourism market in Xi'ning. The article analyzes the developing condition and the present problem of Xi'ning senior tourism market and discusses the development strategy for Xi'ning senior tourism market.