农产品网络营销模式的研究

摘要

China is the most populous country in the world. Agricultural products are not only related to the production of peasants, but also to the development of the country's economy and social progress. In the rapid development of the Internet, the development of networked marketing is also getting faster and faster. Based on the importance of agriculture, this article starts with an overview of the marketing of agricultural products, analyzes the problems existing in the marketing of agricultural products in China, and explores the countermeasures.%我国是世界上人口最多的国家,农产品不仅关系到农民的生产,更关系到国家经济的发展和社会的进步.在互联网高速发展的环境下,网络化营销发展速度也越来越快,基于农业的重要性,本文从简要阐述农产品网络营销的概况入手,分析我国农产品网络营销中存在的问题,并针对这些问题研究其解决策略.