不平衡报价法在投标报价中的工程应用

摘要

The paper indicates common bidding and pricing approaches in architectural enterprises,introduces the basic principle and strategies for the unbalanced bids,and analyzes its application value by combining with factual engineering cases,so as to improve the advantages of enter-prises’bidding and pricing in fierce competition.%简述了建筑企业常用的投标报价方式，介绍了不平衡报价法的基本原理与基本策略，并结合具体的工程实例，多角度分析了不平衡报价法的运用价值，以期在激烈的市场竞争中提高企业的投标报价优势。