旅游经济背景下物流企业竞争力博弈分析

摘要

以研究旅游经济繁荣背景下物流企业竞争力为基础,着重分析物流企业作为一种“盈利组织”竞争力的相关要素.通过和探讨物流企业竞争力的真实内涵,建立了物流企业竞争力的博弈模型,最后提出了利用信息化提升物流企业竞争力的思想.%In this paper, on the basis of an analysis of competitivity of logistics enterprises in a prosperous tourist economy, we discussed emphatically the factors relating to the competitivity of the logistics enterprise as a profit-seeking organization. Then through exploring the true connotation of the competitivity of logistics enterprises, we established the game model and proposed the guideline to improve logistics enterprise competitivity by informatization.