In this paper,we introduced the connotation of the sports utility logistics under the e-commerce environment and its difference from the traditional logistics modes,summarized the new demand for the sports utility logistics under the e-commerce environment,and at the end,further proposed the corresponding countermeasures to propel the development of the sports utility e-commerce logistics.%阐述了电商模式下体育用品物流的内涵及其与传统物流模式的区别,总结了电商模式下体育用品物流的新需求,进而提出了发展电商体育用品物流的相关对策.
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