With the rapid development of mobile Internet and the popularity of smart phones,social media has been playing an important role in interpersonal communication, information acquisition and self-presentation of undergraduates, which has profound impacts on their lifestyle, ways of thinking, and values.This article puts forward the relations between social media and the education of socialist core values, and illustrates the chances and challenges for the formation and education of undergraduate socialist core values brought by social media.It is believed that.Undergraduate socialist core values can be cultivated from four aspects, including promoting educators' social media skills, taking the initiative in social media, optimizing the content of social media and purifying social media environment.%随着移动互联网的快速发展和智能手机的不断普及,社交媒体已成为大学生人际交往、获取信息、自我展示的重要工具,对大学生的生活方式、思维方式、价值观念产生很大的影响.文章提出了社交媒体与社会主义核心价值观教育的关系,阐述了社交媒体对大学生社会主义核心价值观形成及教育带来的机遇与挑战,认为在社交媒体语境下,通过提升教育者社交媒体素养、主动占领社交媒体新阵地、优化社交媒体内容、净化社交媒体环境等四个方面来培育大学生社会主义核心价值观.
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