从双赢的角度探讨农超对接的可行性——基于河北省农超对接实施情况的调查研究

摘要

农超对接实施过程中,超市与农民间的合作存在偏差,影响了合作的深入。从双方对农超对接合作的定位、合作的地位、供销信息的掌握等角度分析河北省农超对接实施情况,提出建立分层次、多渠道的农超对接形式,强化供销信息的反馈,提高农业信息化和标准化水平,实现多方共赢的合作形式。%In the process of the agriculture and the super-docking implementation,there is a deviation during the cooperation between the supermarket and the farmers,which affects their in-depth cooperation.After our research on Hebei agricultural super-docking implementation,we analyzed their location for the agricultural super docking cooperation,the status of cooperation and how they grasp the supply and marketing information,and then we put forward to establish a hierarchical and multi-channel form of agriculture super-docking,strengthen the feedback for the supply and marketing information and improve level of the agricultural information technology and the standardization to achieve the win-win situation for all.