Took Hunan of Yongshun Province as an example, a questionnaire survey was conducted among residents in Furong Town, used Excel and SPSS statistical software for mathematical statistics, used principal component analysis, variance maximization, rotation and cross analysis to analyze the main perceived factors of residents and the perception of different factors of residents with different demographic characteristics. The results showed that the tourism poverty alleviation produces very good economic, social and cultural benefits, the positive perception of tourist poverty alleviation by scenic residents was stronger than negative perception, mainly reflected in the economic and social and cultural aspects, different demographic characteristics of the residents of the interests of tourism perception was different, scenic development tourism on the local ecological environment did not have much impact.%以湖南永顺为例,对芙蓉镇居民进行问卷调查,运用Excel和SPSS进行数理统计,采用主成分分析、方差最大化旋转和交叉分析,研究居民的主要感知因子及不同人口学特征的居民对各项因子的感知差异.结果表明:旅游扶贫产生非常好的经济效益和社会文化效益,景区居民对旅游扶贫的正面感知要强于负面感知,主要体现在经济和社会文化方面,不同人口学特征的居民对旅游的利益感知有差异,景区发展旅游对当地生态环境没有产生太大的影响.
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