论述了项目模块教学法在高校网站搜索引擎优化(SEO)教学中的应用，通过对网站搜索引擎优化技术教学内容项目模块化，有效提高学生优化网站搜索引擎的应用能力。并阐述了项目模块教学有利于激发学生的学习动机，培养创新能力和知识的综合运用能力。%This paper discusses the project module teaching method in university website search engine optimization ( SEO ) application in teaching, through the search engine optimization module content technology teaching projects on the site, improve the students' ability to apply website search engine optimization. And expounds the project module teaching to arouse students' learning motivation, cultivating innovative ability and comprehensive ability to use knowledge.
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