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The Influence of Online Reviews (Volume and Valence) on Consumers’ Decision towards Downloading Hedonic vs. Utilitarian Mobile Apps

机译：在线评论（体积和价）对下载河南汇率移动应用的消费者决定的影响

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作者
Maloku, Hava.;
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作者单位

Golden Gate University.;

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授予单位 Golden Gate University.;
学科
学位 D.B.A.
年度 2021
页码 85 p.
总页数 85
原文格式 PDF
正文语种 eng
中图分类
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专利

1. Arousal, valence, and volume: how the influence of online review characteristics differs with respect to utilitarian and hedonic products [J] . Ren Jie, Nickerson Jeffrey V. European journal of information systems . 2019,第3期

机译：唤起，价和量：在线评论特征的影响在功利和享乐产品方面有何不同
2. Arousal, valence, and volume: how the influence of online review characteristics differs with respect to utilitarian and hedonic products [J] . Ren Jie, Nickerson Jeffrey V. European journal of information systems . 2019,第3期

机译：唤醒，价值和体积：在线审查特征的影响如何与功利主义和燕森产品的影响不同
3. Does the Valence of Online Consumer Reviews matter for Consumer Decision Making? The Moderating Role of Consumer Expertise [J] . Peng Zou, Bo Yu, Yuanyuan Hao Journal of Computers . 2011,第3期

机译：在线消费者的价值是否有关消费者决策的重要性？消费者专业知识的调节作用
4. How Does the Valence of Online Consumer Reviews Matter in Consumer Decision Making? Differences between Search Goods and Experience Goods [C] . Yuan Yuan Hao, Qiang Ye, Yi Jun Li, System Sciences (HICSS-43), 2010 . 2010

机译：在线消费者评论的价位如何影响消费者决策？搜索商品和体验商品之间的差异
5. Consumer decisions on share of wallet, automobile search, and online product reviews. [D] . Jang, Sungha. 2011

机译：消费者对钱包份额，汽车搜索和在线产品评论的决定。
6. Erratum: Valence of emotions and moral decision-making: increased pleasantness to pleasant images and decreased unpleasantness to unpleasant images are associated with utilitarian choices in healthy adults [O] . Martina Carmona-Perera, Celia Martí-García, Miguel Pérez-García, 2014

机译：勘误表：情绪和道德决策的价值：对健康成年人的愉悦感增加对愉悦图像的愉悦感降低对不愉快图像的不愉悦感与功利主义选择相关
7. Does the Valence of Online Consumer Reviews matter for Consumer Decision Making? The Moderating Role of Consumer Expertise [O] . Peng Zou, Bo Yu, Yuanyuan Hao 2015

机译：在线消费者评价的价值对消费者决策是否重要？消费者专业知识的调节作用

The Influence of Online Reviews (Volume and Valence) on Consumers’ Decision towards Downloading Hedonic vs. Utilitarian Mobile Apps

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