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Place making versus place marketing: implications of the Main Street Approach to neighborhood commercial revitalization

机译：场所营造与场所营销：大街方法对社区商业复兴的影响

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作者
Chang, Hsiu-Tzu;
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作者单位

Rutgers The State University of New Jersey - New Brunswick;

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授予单位 Rutgers The State University of New Jersey - New Brunswick;
学科
学位 Ph.D.
年度 2011
页码 255 p.
总页数 255
原文格式 PDF
正文语种 eng
中图分类
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5. Main Street 2.0: A Guide to Online and Social Media Marketing For Small Business Through The Use of Online Analytics and Content Marketing Strategies. [D] . Cleary, Peter J. 2013

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Place making versus place marketing: implications of the Main Street Approach to neighborhood commercial revitalization

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