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Evidence for a warning bias in information transmission in social networks.

机译:社交网络中信息传输中出现警告偏差的证据。

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摘要

Information about environmental dangers is valuable and the cost of transmitting such information to social partners is minimal. Furthermore, an information transmitter who helps a social partner to avoid harm can later reap the benefits of a continued social relationship, and does not have to pay the costs of helping an injured friend. This cost-benefit assymetry suggests there is a positive selective pressure on a propensity to socially transmit information about danger at especially high rates compared to information that is not about danger. We call this predicted propensity a warning bias. Here we report the results of tests for this bias using data from the social networking site Twitter. Two coders rated each of 13,203 tweets (publicly-shared 140 character utterances) for whether or not each tweet contained information about danger. The number of retweets for each tweet indexes that tweet's transmission rate, and was our outcome variable. Results of negative binomial regressions showed that tweets about danger have up to 3.13 times as many retweets as tweets that are not about danger.
机译:有关环境危险的信息很有价值,并且将此类信息传递给社会伙伴的成本很小。此外,帮助社会伙伴避免伤害的信息发送者以后可以从持续的社会关系中受益,而不必支付帮助受伤朋友的费用。这种成本效益的不对称性表明,与非危险信息相比,社交危险性信息传递的选择性压力尤其高。我们称这种预测倾向为警告偏见。在这里,我们使用来自社交网站Twitter的数据报告针对这种偏见的测试结果。两位编码人员对13203条推文(公开分享的140个字符的发音)中的每条推文都进行了评分,以确定每条推文是否都包含有关危险的信息。每条推文的转发数索引了推文的传输速率,并且是我们的结果变量。负二项式回归的结果表明,关于危险的推文的转发量是非危险推文的3.13倍。

著录项

  • 作者

    Altshteyn, Ilya.;

  • 作者单位

    University of California, Los Angeles.;

  • 授予单位 University of California, Los Angeles.;
  • 学科 Psychology Cognitive.;Psychology Social.;Anthropology Cultural.
  • 学位 M.A.
  • 年度 2014
  • 页码 32 p.
  • 总页数 32
  • 原文格式 PDF
  • 正文语种 eng
  • 中图分类
  • 关键词

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