A call for a new code of responsibility: The value of establishing a CSR reporting standard.

摘要

We are now living in an era that calls for an increased demand of responsibility. With a lack of trust in business, consumers are more cognizant of how their purchasing and investment decisions directly affect social, environmental and financial values. As a result, business leaders are now expected to not only answer to the call of corporate social responsibility (CSR) but also report their efforts throughout the process. Being profitable is no longer enough. It is time to care.;This paper will address how the role of CSR in business has changed over the past 15-20 years and explain the importance for companies to transparently communicate CSR endeavors. There is a plethora of way that organizations define CSR and with the assistance of standardized reporting and a common CSR language across industries, it might be possible for companies and consumers to receive an honest answer to their call for responsibility.