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Boundaryless mentors: Gender differences in the use of computer-mediated communication to receive mentoring.

机译:无边界导师:在使用计算机介导的沟通方式接受导师方面的性别差异。

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摘要

This research applies the Technology Acceptance Model (TAM) to the literatures on mentoring and computer-mediated communication to examine intentions to use computer-mediated alternatives to mentoring. Computer-mediated mentoring alternatives are forms of mentoring available on the Internet such as e-mail and electronic bulletin boards. The TAM proposes that beliefs about the usefulness and ease of use of a technology influence attitudes and intentions to use technology. This research suggests three antecedents to the TAM---barriers to mentoring, family-work conflict, and perceived media richness---will make women more likely than men to intend to use computer-mediated mentoring alternatives. Results of a test of the model in a state agency support the predictions of the TAM. Perceived usefulness and ease of use play a central role in predicting attitude toward use and behavioral intention to use the technology. While the statistical results of the study did not find gender differences in the three proposed antecedents to the TAM, results did provide two interesting insights into the model. First, perceived media richness was related to each variable in the TAM at a statistically significant level, indicating its importance as an antecedent to intention to use computer-mediated mentoring alternatives. Second, the research extends the application of the TAM, which has been used extensively to predict the use of many software packages, to computer-mediated mentoring alternatives.
机译:这项研究将技术接受模型(TAM)应用于有关指导和计算机介导的交流的文献,以检查使用计算机介导的替代指导的意图。计算机介导的替代指导是Internet上可用的指导形式,例如电子邮件和电子公告板。 TAM提出,关于技术的实用性和易用性的信念会影响使用技术的态度和意图。这项研究表明,TAM的三个先决条件-指导障碍,家庭工作冲突和公认的媒体丰富度-将使女性比男性更有可能使用计算机介导的替代方案。国家机构对模型的测试结果支持了TAM的预测。感知的有用性和易用性在预测使用态度和使用该技术的行为意图方面起着核心作用。尽管该研究的统计结果在TAM的三个拟议先例中未发现性别差异,但结果确实为该模型提供了两个有趣的见解。首先,感知到的媒体丰富度与TAM中的每个变量具有统计学上的显着性关系,表明它作为使用计算机介导的指导替代方案的先决条件的重要性。其次,这项研究将TAM的应用扩展到了计算机介导的替代方案,TAM的应用已广泛用于预测许多软件包的使用。

著录项

  • 作者

    Pepper, Molly B.;

  • 作者单位

    Arizona State University.;

  • 授予单位 Arizona State University.;
  • 学科 Business Administration Management.
  • 学位 Ph.D.
  • 年度 2004
  • 页码 159 p.
  • 总页数 159
  • 原文格式 PDF
  • 正文语种 eng
  • 中图分类 贸易经济;
  • 关键词

  • 入库时间 2022-08-17 11:43:26

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