Twitter Takeover An examination of the United States Women's National Soccer Team Twitter during the 2011 World Cup and recommendations for the 2012 Olympics.

摘要

This project looks at how social media can be beneficial to women's sports through examining the context of tweets from the United States Women's National Soccer Team's (USWNT) tweets during the 2011 FIFA Women's World Cup. By creating best practices lists for social media, this project also proposes a Twitter campaign for the 2012 London Olympics for the USWNT.