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The Build Targets of the Soft Power of the Non-profit Organization and the Path of Ascension

机译:非营利组织软实力的建设目标与提升路径

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At present,the major issue of the non-profit organization is the sustainable development.The author believes,realizing the sustainable development,the non-profits organization must improve the soft power of the organization,and constructs the targets of the soft power of the organization.In this paper,we use the definition of the soft power that Joseph Nye,the professor of Harvard University,who created,to analyze the concept and the connotation of the soft power of the non-profit organization,then clear the vision of the organization,carry forward the spirit of the organization,strengthen the culture of the organization,strengthen the training of the members,promote the quality of the organization members,improve service quality to strengthen the organization management,improve the level of the management.We can discuss the path of ascension of the soft power of the non-profit organization by the four aspects,for these issues in the sustainable development of the Chinese non-profit organization.
机译:当前,非营利组织的主要问题是可持续发展。作者认为,实现可持续发展,非营利组织必须提高组织的软实力,并构建非营利组织的软实力目标。本文利用哈佛大学教授约瑟夫·奈(Joseph Nye)创立的软权力的定义,分析了非营利组织软权力的概念和内涵,然后明确了组织,发扬组织精神,强化组织文化,加强对成员的培训,提高组织成员的素质,提高服务质量,加强组织管理,提高管理水平。可以从四个方面探讨非营利组织软实力的提升途径,以解决这些问题对中国非营利组织的可持续发展或组织。

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