Senators Taking Advantage of The Soft Power of The Way to Promote The Urban Choice

摘要

urban strength is a comprehensive idea,both hard power,also includes the soft strength.Soft power and hard power was composed of urban competitive power,both to promote each other,inseparable.Hard power is the soft power of the carrier and the foundation,the soft strength is hard power development and extension.A city,only have strong soft power,can radiate outward,just have the staying power of development.In many of the soft power of the ascension method,the most marketing strategy method is ascribed to borrow situation,using traditional festival,the national holiday,social hot issues,sporting events,literature,etc way,can promote the ability of the city foreign radiation,let the outside world to understand the connotation of the comprehensive city,to keep the city the long competitive advantage and energy development,and promote the sustained,rapid and sound development of economic society.