Commodification of Labor and the Morphogenesis of Exploitative Structures in Television Program Production

摘要

When industrialization penetrated television media, the logic of capitalism (suppressing spending to achieve the greatest possible profit) becomes the basic idea of television management. Than rating and share become the central of television management and determined whether a broadcast program feasible. On the other side, workers are assumed to be merely a means of production classified by their skills and ability to execute a policy. Unfortunately, the television workers do not realize it. They often look very enjoy and feel in the special room, which full of luxury. This research found that exploitative work structure are created through a morphogenesis process, where structure is reproduced through corporate culture. As an agent, television labor powerless to make significant changes. They are trapped in that exploitative structures because of their inability to overhaul the structures. Otherwise, the structures that have entrenched shape the way and view of the worker mindset, including about their work.