Making Innovation in Carrier Construction and Creating 'Red Kewen' on the Figuretips: The Innovation and Practice of Jiangsu Normal University Kewen College in the 'Internet Plus Ideological and Political Education' Mode

摘要

With the increasingly mature Internet technology, network communication media are rapidly popularized among college students. The network ideological and political education mainly based on red carriers has gradually become an important tool for the ideological and political work in colleges and universities to guide the formation of college students' "three views" in the "micro era". Actively responding to the "Internet plus Ideological and Political Education" mode, Jiangsu Normal University Kewen College introduces the concept of "community" innovatively and launches the APP "Red Kewen" to develop the role of "opinion leader" in guiding public opinions, and effectively improve the current monitoring, management and guidance mode of college students' online public opinions. This has become a new effective starting point for ideological and political education in colleges and universities and promoting the transformation of ideological and political education from plane to three-dimensional perspectives.