White Wine Packaging in Traditional Graphics Research

摘要

The pattern which contains Chinese traditional culture is an important design element of our morden packaging design. Its exploration and research on the liquor packaging design is also a vital way to carry forward the traditional culture and improve the connotation of liquor culture, But it is a continuous process of exploration for the mining and management of traditional culture and to apply it to the liquor packaging design. First of all, the designer itself should have a rich traditional culture connotation, and adopt modern design methods and advanced means to apply it to the liquor packaging. Liquor packaging on the market at present, however, for the design and application of traditional culture are not so good. Under the background of internationalization, tradition is unique, traditional graphics can reflect the cultural connotation and aesthetic thought which has huger significance. Of course, the application of traditional graphics and design also is not invariable. Under the background of the internationalization, it's essential to absorb the essence and discard the dross, and base on the domestic and national markets with a new look.