The Influence of Culture Capital and Work Ethics on Productive Behavior of New Business Candidates

摘要

Indonesia will enter the demographic bonus in 2045, where entrepreneurial skills are needed to deal with the issue of demographic bonus. On the other side, the business competition is quite tight, so it is demanded to provide superior human resources in the business field. One effort is to increase the productive behavior of prospective entrepreneurs. The purpose of this study was to determine the effect of cultural capital and work ethic on the Productive Behavior of prospective new entrepreneurs. The study population numbered 90 new prospective entrepreneurs, the same sample with the population. Quantitative research methods and data analysis techniques are being used simultaneously and partial regression analysis. The results showed that simultaneous cultural capital and work ethic had a significant effect on the productive behavior of prospective new entrepreneurs. Cultural capital influences the productive behavior of prospective new entrepreneurs. Work ethic has a significant effect on the productive behavior of prospective new entrepreneurs. The conclusion of productive behavior research is influenced by cultural capital and work ethic.