Discussion on Product Development Strategies Based On Various Stages of Product Life Cycle

摘要

The paper will mainly discuss the new view, based on the basic theory-the four stages in product life cycle according to the classical economic theory, putting forward the improved view that six stages exists in product life cycle with the method of systematology. The two bran-new stages, incubation period of the product development phase and the transition periods are incorporated into the product life cycle. The theory changes the original four-stages into six-stages-R&D, Introduction, growth, maturity, decline, and transition period. According to this theory, we also discuss the useful product development strategies base on product development.