The Causes and Prevention Measures of Bullwhip Effect in Supply Chain

摘要

The causes and prevention methods of the "bullwhip effect" in supply chain will be explored in this thesis. Firstly we will mention the concept of the "bullwhip effect"; secondly we will analyze the specific reasons of it from many aspects, and discuss the preventive measures and weakening method of the "bullwhip effect". This research can provide a theoretical reference to improve the supply chain operation efficiency and reduce the costs of it.