The Effects of Regional Culture on Business Management:A Case Study of the Steppe Culture in Inner Mongolia

机译：区域文化对企业管理的影响-以内蒙古草原文化为例

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This paper explores the effects of regional culture on business management,with an example of the effects of steppe culture in Inner Mongolia.By investigating some enterprises in Inner Mongolia through questionnaires and field interview,the author indicates that the regional culture may influence the business management on the brand,the top managers'leadership styles and the organizational culture.

机译：本文以内蒙古草原文化的影响为例，探讨了区域文化对企业管理的影响。通过问卷调查和实地访谈对内蒙古部分企业进行调查，表明区域文化可能影响企业管理。在品牌，高层管理者的领导风格和组织文化上。

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《Marketing science innovations and economic development》|2010年|p.73-76|共4页
会议地点 Shaoxing(CN)
作者
QU Yanni;
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作者单位

Wuhan University of Technology,Wuhan,Hubei,P.R. China,430070 Inner Mongolia Finance and Economics College,Huhhot,Inner Mongolia,P.R.China,010050;

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会议组织
原文格式 PDF
正文语种 eng
中图分类市场学;
关键词
regional culture; business management; steppe culture;

机译：区域文化;企业管理;草原文化;
入库时间 2022-08-26 14:19:25

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The Effects of Regional Culture on Business Management:A Case Study of the Steppe Culture in Inner Mongolia

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