The Researches on Strategic Management of Medical Center in Taiwan under National Health Insurance System

摘要

Today, more than ever in the past, the variables within the health care environment are undergoing such rapid change that hospital administrators are finding it necessary to develop and implement competitive strategies in order to survive in the increasingly competitive hospital environment ( Garcia, 2004 ) . The most important control of the health care debate is national expenditure limit, which would impose an externally determined rate of growth on health insurance premiums. Strategic management in hospitals is a complex task. Michael Porter recently developed a framework for applying effective strategies in an increasingly competitive business environment. His framework can be adapted to the health care industry and can serve as a tool for success.