The Researches on the Development Strategy of E-Commerce and Logistics Based on Dynamic Game Theory

摘要

With the development of e-commerce, great changes have taken place in commodity circulation model, the development of the huge logistics market has also made the logistics industry grow rapidly, but with the e-commerce business model changes and requirements increased, the bottleneck effect of logistics gradually emerged. In this paper, the dynamic evolution model is used to analyze the evolution direction of the influence factors, and then proposes to build an integrated information platform to achieve information exchange, and to strengthen the integration of the two sides to complete the integration of the overall system, and ultimately achieve the coordinated development of e-commerce and logistics.