UNSIGNEDPH Music Lounge: Promoting Unsigned Artist Thru Online Music Distribution Portal

摘要

The unsigned artist is in need of a platform where they can upload music and earn a royalty reasonably. The current situation of Unsigned cannot satisfy by the present channel because royalty is not given entirely to the artist. A needs analysis was summarized to determine the need of the Unsigned Artist where 94 percent of the respondents of the majority of them earn money thru Music Play and Gigs, while only 6 percent of the respondents earn thru CD sales and Merchandise Sales. This paper satisfies the need of the Unsigned Artist by discussing the development of the proposed portal and discussion of the web architectural model that shall be adopted in designing the proposed portal; it also includes the features of the proposed portal and lastly the extent of usability of the proposed portal. A business model was also added to determine the sustainability of the portal. This is developmental and descriptive research where it identifies that the proposed portal provides an accessible way to earn royalty in music while satisfying the need of the unsigned artist. In the extent of usability, Unsigned artists were invited actually to test the portal and find it usable. This concludes that technology intervention was excellent for both the artist and listeners. The portal UnsignedPH provided the need of the unsigned artist in distributing music and will help the unsigned artist to earn a high royalty, and this also helps the cultural promotion of the country. It is recommended that a business feasibility study should be conducted to determine the sustainability of the system.