Analysis and Evaluation on the Social Responsibility of Shanghai Children' s Clothing Enterprises

摘要

The social responsibility of Children' s clothing enterprises of China is still in the initial period which has a lot of problems to improve. The main content of this paper is the status of social responsibility of Children' s clothing enterprises and the evaluation on it. Through social investigation, market investigation, analysis and comparison of data, the paper designs social responsibility evaluation system of clothing enterprises, and puts forward countermeasures and suggestions on social responsibility of Children' s clothing enterprises which can supply for reference to marketing strategy of domestic Children' s clothing enterprises. This will undoubtedly accelerate and perfect the process of social responsibility of Children' s clothing enterprises of China.