BIDDING METHOD AND A SYSTEM, AN ADVERTISEMENT PROVIDING METHOD AND A SYSTEM, AND A BILLING ADVERTISING COSTS METHOD AND A SYSTEM, CAPABLE OF REDUCING THE UNCERTAINTY OF ADVERTISEMENT PRICE DUE TO THE NUMBER OF CLICKS OR DISPLAYS

摘要

PURPOSE: A bidding method and a system, an advertisement providing method and a system, and a billing advertising costs method and a system are provided to decide advertisement posting rank based on the bidding price per click.;CONSTITUTION: A bidding price per click confirmation unit(301) confirms the bidding price per click inputted from one or more advertisers. The bidding price per click is a bidding price to guarantee the advertisement posting location for certain period of time. An advertisement posting rank determining unit(302) decides the posting rank about the advertisement of the advertiser based on the bidding price per click. When the bidding price per click is more expensive, the advertisement is exposed in the upper area of the advertising region on the webpage.;COPYRIGHT KIPO 2010