Product introduction method, mobile terminal and product introduction program

摘要

PROBLEM TO BE SOLVED: To provide a commodity introduction method, a portable terminal and a commodity introduction program for providing information on a commodity efficiently to promote the sales thereof.;SOLUTION: A user uses a user portable terminal 50 to transmit an information request to an introducer portable terminal 10. The introducer terminal 10 acquires commodity identifier data from an IC tag 100, and transmits it to the user portable terminal 50. Furthermore, the user portable terminal 50 acquires detail information. The user, in purchasing a commodity, presents an acquired commodity guide to a store S. Then, after purchasing, the commodity identifier data is transmitted to a commodity management server 20. The commodity management server 20 identifies the number of points and an encrypted introducer identifier by the commodity identifier. Then, the commodity management server 20 transmits the point number and the encrypted introducer identifier to an introduction point management server 30. The introduction point management server 30 decodes the introducer identifier, and updates and records the number of points of the user.;COPYRIGHT: (C)2007,JPO&INPIT