DYNAMIC PRICING OF ACCESS TO CONTENT WHERE PRICING VARIES WITH USER BEHAVIOR OVER TIME TO OPTIMIZE TOTAL REVENUE, AND USERS ARE MATCHED TO SPECIFIC CONTENT OF INTEREST

摘要

Computer-implemented systems and methods that provide dynamic, essentially real time pricing of users' access to content represented by articles where the pricing varies over time with user behavior to reflect the actual values that users place at any point in time on access to the articles. With the use of a high degree of automation, information can enter the system and be made available to users more rapidly and more advantageously than in known content distribution systems. In one example, publishers (14) provide articles and information about the articles to a system server (16) via a link such as the Internet. Through an interaction between an articles database server (18), a pricing algorithm server 20 and a center service (22), the system applies sophisticated scripts to the articles and to information about the articles to determine pricing for access to the articles by users (10).