Method for providing logotional advertisement based on smart-TV and Smart-TV with logotional advertisement function

摘要

The present invention relates to a a smart-TV for a logotional advertisement that minimizes distractions bothering TV watch. The invention is a streaming method of frame-by-frame broadcasting, and controls wire and wireless communication modules to receive packetized broadcast contents and advertisement tagged contents from the broadcast contents server through the broadcast network for broadcast contents implementation. The smart-TV comprises: a processing module that prepares the frame-by-frame streaming method for the above broadcast contents by separating the broadcast contents and the advertisement tagged contents; an implicit advertising implementation module to make users recognize an advertisement conversion indicator for explicit advertisement conversion for advertising objects that matches with each tag data contained in the above advertisement tagged contents, and also recognize an implicit indicator for each of the advertising objects with the performance of a frame-by-frame streaming method of the broadcast contents to an output part; a screen separation module that displays specific numbers for a grid that is generated by splitting a screen and for each of that divided region on the output part; an icon formation module that displays specific icon and number for advertising objects which have an advertisement tag contained in a region selected from the above divided region.