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Ofcom: mobile TV and HD fare poorly

机译:Ofcom:移动电视和高清票价不佳

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摘要

Mobile television is the British publics least popular choice to exploit the "digital dividend" spectrum, according to research published by communications regulator Ofcom on Wednesday. Additional standard-definition channels on die Freeview digital-terrestrial platform, along with mobile broadband and improved coverage for mobile telephones, gained more popular support than either mobile or high-definition television. The challenge facing companies that want to introduce mobile television was highlighted by qualitative research where, said Ofcom, "many participants were particularly concerned by the potential negative impact to society of mobile TV being available." Asked to identify services with least societal value, 69 per cent of respondents picked mobile television while 37 per cent named HDTV. Third-placed, with 30 per cent, was wireless home networks.
机译:根据通信监管机构Ofcom周三发布的研究,移动电视是英国公众最不喜欢使用“数字红利”频谱的选择。 Freeview数字地面平台上的其他标准清晰度频道,以及移动宽带和改进的移动电话覆盖范围,比移动电视或高清电视获得了更多的支持。定性研究突显了想要推出移动电视的公司所面临的挑战,Ofcom表示:“许多参与者特别担心移动电视的潜在潜在负面影响。”当被要求确定社会价值最低的服务时,有69%的受访者选择了移动电视,而37%的受访者选择了HDTV。无线家庭网络排名第三,占30%。

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