Thinking outside the bun: the manager's role in sensemaking

摘要

Afast food restaurant specializing in Mexican fare once had a slogan of "Think outside the bun." The Mexican fast food restaurant wanted to teach people to change their usual "hamburger" thinking and behavior. Learning can be defined as a permanent change in behavior. If employees are to learn and develop within and with organizations, they must be open to changing their thinking and behavior. They have to learn to think outside the bun. Is there any effective way to teach that, especially since people tend to resist changes in their comfort zone of thinking and behaving?