采用文献资料法,对视觉文化及当代体育视觉图像的发展进行研究.主要结论:体育视觉图像具有直观性、隐喻性及可读性等特征;体育视觉图像系统主要由视觉内容要素、象征含义要素和人的主观要素所构成;在构建更加完善的体育视觉图像系统过程中,应遵循独立性、完整性和创新性原则.%The development of visual culture and contemporary sports visual images are studied by the method of literature review. The main conclusions: sports visual images can be characterized as intuitiveness, metaphoricity and readability; sports visual image system is mainly composed of visual content elements, symbolic elements and human subjective elements; principles of independence, integrity and innovativeness should be followed to build a more perfect sports visual image system.
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