出版企业编辑考核评价体系的构型与探索--以Y出版社为例

摘要

作为参与市场竞争的主体，Y出版社采用平衡计分卡与关键绩效指标相结合的方式进行编辑考核评价体系的构型。Y出版社根据平衡计分卡考核评价指标，从财务、读者、内部运营、学习与成长四个维度，结合企业战略目标和具体情况，确立详细的关键绩效指标，主要包括基本利润、社项目、出书品种、编校工作量、过程管理、重点出版物、单项奖罚等体系化的编辑考核评价内容。该考核评价体系在实践过程中效果好，可行性高，可操作性强，值得同行企业借鉴。但是，该体系执行过程中在编校工作量与品种、利润的衔接，以及过程管理等方面易受人为主观因素影响，仍有进一步探索优化的空间。%As the main body of modern enterprise to participate in market competition, Y press uses a combination of BSC and KPI theory method to build its editor assessment and evaluation system. Based on four BSC assessment and evaluation indexes of financing, readers, internal business, learning and growing, combined with its enterprise strategic target and specific situation, Y press further established the detailed KPI indexes, mainly including systematic editor assessment contents of basic profits, press programs, publishing varieties, redaction workload, process management, major publications, individual rewards and punishment, etc. With high feasibility, strong maneuverability, the assessment and evaluation system has a good effect in practice, worthy of reference for similar enterprises. However, in the process of execution this system is easily affected by artificial subjectivity in the aspects of redaction workload and varieties, profit cohesion, process management and control, so it has further optimization space for us to explore.