企业生态文明建设参与行为形成机理——基于TPB和杠杆性资源意涵

摘要

Based on nomological network, law relationship and causal relationship network, this study combines with planned beha-vior theory, integrates logical network of human reason-physical reason-matter reason to determine the relevant moderating variables, and further proposes corresponding law relationships, establishes enterprise ecology civilization construction participation behavior formation mechanism concept model. Concept model expounds enterprise ecology civilization construction participation behavior formation mechan-ism, which indicates that enterprise ecology civilization construction participation behavior intention has a significant positive prediction function to enterprise ecology civilization construction participation behavior, behavioral attitude, subjective norm and perceived behavioral control are all prerequisite variables for enterprise ecology civilization construction participation behavior intention, moderating variables all play important buffer effects, regulating effects, slow-release reinforcement effects and boundary effects among enterprise ecology civilization construction participation behavior intention and enterprise ecology civilization construction participation behavior. The paper provides theoretical reference and practical guidance for the relevant study of enterprise ecology civilization construction.%文章在诺莫网络、法则关系、因果关系网络的基础上, 融合计划行为理论, 集成人理-物理-事理的逻辑脉络确定相关调节变量, 提出相应的法则关系, 构建企业生态文明建设参与行为形成机理的概念模型. 概念模型剖析了企业生态文明建设参与行为形成机理, 概念模型显示: 企业生态文明建设参与行为意向对企业生态文明建设参与行为有显著正向预测作用, 行为态度、主观规范、知觉行为控制三个变量均是企业生态文明建设参与意向的前置前因变量, 调节变量在生态文明建设参与行为意向与生态文明建设参与行为关系间发挥重要的缓冲效应、调节效应、缓释强化效应和边界效应. 文章为企业生态文明建设的相关研究提供了理论借鉴和实践指引.