基于增强现实技术的校园智能应用系统宣传片的制作

摘要

Product publicity is an important part of the product sales and it plays an important role in the marketing of products . Augmented reality can increase the understanding of reality for people .Therefore, after studying 2D interface, 3D object dynamic design, shooting techniques and video synthesis , the paper finished the concept propaganda films of “Campus intelligent applica-tion system” which is based on augmented reality technology .It lays a foundation for the future product propaganda film produc-tion and future design of campus life .%产品宣传是关系产品销量的重要环节，在产品的市场推广中起着重要的作用，而增强现实能够增加人们对现实事物的了解。因此，将增强现实技术应用于“校园智能应用系统”概念宣传片中，通过对二维界面、三维物体动态设计、增强现实效果的实景拍摄技巧和视频合成技术的研究，最终制作出一个数字化、智能化的校园环境的“校园智能应用系统”概念产品宣传片，为今后产品宣传片制作和未来校园生活设计构想奠定一定基础。