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Investigating database marketing: A new information technology application to meet marketing challenges of the post industrial age

机译：调查数据库营销：一种新的信息技术应用程序，可以应对后工业时代的营销挑战

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作者
Das, Reenita;
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作者单位

San Jose State University;

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授予单位 San Jose State University;
学科
学位 M.S.
年度 1995
页码 122 p.
总页数 122
原文格式 PDF
正文语种 eng
中图分类
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Investigating database marketing: A new information technology application to meet marketing challenges of the post industrial age

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